Almost everyone these days is learning how to write code. So does that mean that people in your team or company should start learning as well?
Following a trend solely for the sake of the latter isn’t a good reason to engage in any endeavor. However, learning how to code – even at the most basic level – is a worthwhile skill investment for your team. Even doctors are stepping up their coding game.
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It can help deliver more value to customers
Typically, IT teams or departments are the only ones you can rely on to resolve system crashes and all sorts of bugs. And when they have too much on their plate, issues take time to fix – even the minor ones.
That can result in unhappy customers. Some of them would probably entertain the idea of unsubscribing from a platform or service.
But with a customer relations team member who can address frequent but minor bugs, issues are resolved almost instantaneously. There’d be no need to escalate the matter to an overly burdened IT team.
It can reduce friction between different teams
It’s reasonably common for tech-driven and non-techie team members to have mostly civilized arguments about how the work is done. For instance, marketing’s language around a specific product or service may not sit well with the product or tech support team.
Learning how to code can enable non-tech savvy members to see things from the other team’s perspective. That helps give a complete picture of a product. And by understanding the technicalities and nuances around it, there’s likely to be better communication.
Additionally, it allows employees to learn from each other’s insights and experiences.
It helps create innovative solutions
Because it can provide people with an alternative perspective, learning how to code can help solve longstanding problems.
Customer relations and marketing teams may find it challenging to hurdle certain obstacles that require a more logical path. For instance, people may be experiencing challenges in improving the project approval process or the editorial workflow. Part of the solution could be designing a better digital system that effectively distributes tasks.
Where the creative or emotional approach falls short, the rigorous and data-driven method that often accompanies coding can potentially succeed – creating innovative workarounds.
It’s another layer of professional development
Lastly, learning how to code can significantly boost the capabilities of individual team members.
In effect, people can offer more than just the role of writing or liaising with customers. After all, almost any type of platform nowadays has some form of coding behind it. When writers, designers, or customer relations officers, can elevate their work without the direct support of IT teams, they become more valuable.
Ultimately, it boosts their chances of getting promoted in the organization and moves on to higher-level roles. Long-term, they can continuously find excellent opportunities wherever they may end up in their careers.